Founder Case Study
Founder Case Study: My Story
Kareesha Carter is a seasoned digital marketing leader and growth strategist. As the founder of The Bougie Executive Agency, she has built a reputation for scaling brands through data-driven marketing systems, high-performing paid media, and innovative brand positioning. Her expertise spans luxury branding, lead generation, and full-funnel growth strategy, transforming businesses into scalable enterprises..
Year :
2019
Industry :
Beauty
Client :
Kareesha Carter
Project Duration :
30 Days
Challenge:
As a new founder, Kareesha needed to prove that her marketing systems could generate real, repeatable, and scalable growth. Without investors or outside funding, she faced the challenge of building a self-sustaining business model that could produce revenue rapidly.
Key Strategies:
Full-funnel Meta Ads campaign optimized for conversions
Compelling storytelling and UGC-style creatives to build trust
Conversion-focused landing pages and automated nurture sequences
Strategic offer positioning for high-ticket beauty products
Solution:
Kareesha implemented her proprietary growth framework, combining paid advertising, conversion-focused funnels, and strategic brand positioning. By testing her systems on her own beauty brand, she validated a blueprint that would later become the foundation for The Bougie Executive Agency.
Results
$100K in 30 days with no external funding
Built proof-of-concept for a scalable marketing system
Established the foundation for The Bougie Executive Agency
Positioned herself as both a practitioner and case study, demonstrating firsthand how her strategies create measurable impact
More Projects
Founder Case Study
Founder Case Study: My Story
Kareesha Carter is a seasoned digital marketing leader and growth strategist. As the founder of The Bougie Executive Agency, she has built a reputation for scaling brands through data-driven marketing systems, high-performing paid media, and innovative brand positioning. Her expertise spans luxury branding, lead generation, and full-funnel growth strategy, transforming businesses into scalable enterprises..
Year :
2019
Industry :
Beauty
Client :
Kareesha Carter
Project Duration :
30 Days
Challenge:
As a new founder, Kareesha needed to prove that her marketing systems could generate real, repeatable, and scalable growth. Without investors or outside funding, she faced the challenge of building a self-sustaining business model that could produce revenue rapidly.
Key Strategies:
Full-funnel Meta Ads campaign optimized for conversions
Compelling storytelling and UGC-style creatives to build trust
Conversion-focused landing pages and automated nurture sequences
Strategic offer positioning for high-ticket beauty products
Solution:
Kareesha implemented her proprietary growth framework, combining paid advertising, conversion-focused funnels, and strategic brand positioning. By testing her systems on her own beauty brand, she validated a blueprint that would later become the foundation for The Bougie Executive Agency.
Results
$100K in 30 days with no external funding
Built proof-of-concept for a scalable marketing system
Established the foundation for The Bougie Executive Agency
Positioned herself as both a practitioner and case study, demonstrating firsthand how her strategies create measurable impact
More Projects
Founder Case Study
Founder Case Study: My Story
Kareesha Carter is a seasoned digital marketing leader and growth strategist. As the founder of The Bougie Executive Agency, she has built a reputation for scaling brands through data-driven marketing systems, high-performing paid media, and innovative brand positioning. Her expertise spans luxury branding, lead generation, and full-funnel growth strategy, transforming businesses into scalable enterprises..
Year :
2019
Industry :
Beauty
Client :
Kareesha Carter
Project Duration :
30 Days
Challenge:
As a new founder, Kareesha needed to prove that her marketing systems could generate real, repeatable, and scalable growth. Without investors or outside funding, she faced the challenge of building a self-sustaining business model that could produce revenue rapidly.
Key Strategies:
Full-funnel Meta Ads campaign optimized for conversions
Compelling storytelling and UGC-style creatives to build trust
Conversion-focused landing pages and automated nurture sequences
Strategic offer positioning for high-ticket beauty products
Solution:
Kareesha implemented her proprietary growth framework, combining paid advertising, conversion-focused funnels, and strategic brand positioning. By testing her systems on her own beauty brand, she validated a blueprint that would later become the foundation for The Bougie Executive Agency.
Results
$100K in 30 days with no external funding
Built proof-of-concept for a scalable marketing system
Established the foundation for The Bougie Executive Agency
Positioned herself as both a practitioner and case study, demonstrating firsthand how her strategies create measurable impact